{"id":1885,"date":"2024-01-29T13:32:18","date_gmt":"2024-01-29T13:32:18","guid":{"rendered":"https:\/\/oceanoutdoor.com\/?page_id=1885"},"modified":"2025-02-17T10:11:25","modified_gmt":"2025-02-17T10:11:25","slug":"neuroscience-research","status":"publish","type":"page","link":"https:\/\/oceanoutdoor.com\/neuroscience-research\/","title":{"rendered":"Neuroscience research"},"content":{"rendered":"\n
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Neuroscience research<\/h1>\n<\/div>\n\n\n\n
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We have pioneered Neuroscience research in the area of Digital Out of Home for over 10 years, identifying the true value of stand out advertising and what drives memory encoding for brands.\u00a0<\/p>\n<\/div>\n<\/div>\n\n<\/div>\n<\/section>\n\n\n\n\n

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Neuro-Insight presenting our latest findings at Frameless London<\/figcaption>\n \n <\/figure>\n<\/div>\n<\/section>\n\n\n\n\n
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Five exclusive Neuroscience research projects into Out of home advertising<\/h2>\n

For more information on any of the projects please get in touch<\/a>.<\/p>\n\n <\/div>\n \n \n

\n \"the-science-behind\" <\/div>\n \n
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PART 1<\/span><\/p>\n

The Science Behind The Art of Outdoor<\/p>\n

Exploring the true impact of iconic OOH.<\/span><\/p>\n\n <\/div>\n \n <\/a>\n \n \n

\n \"beyond-out-of-home\" <\/div>\n \n
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PART 2<\/span><\/p>\n

Beyond Out of Home<\/span><\/p>\n

How DOOH can reach beyond the OOH market and into the wider media landscape.<\/span><\/p>\n\n <\/div>\n \n <\/a>\n \n \n

\n \"appropriation\" <\/div>\n \n
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PART 3<\/span><\/p>\n

Appropriation and Amplification<\/span><\/p>\n

A neuroscience view of full motion in Digital out of home.<\/span><\/p>\n\n <\/div>\n \n <\/a>\n \n \n

\n \"redefining\" <\/div>\n \n
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PART 4<\/span><\/p>\n

Redefining Human Engagement<\/span><\/p>\n

Integrating technology with Digital out of home.<\/span><\/p>\n\n <\/div>\n \n <\/a>\n \n \n

\n \"DOOH <\/div>\n \n
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PART 5<\/span><\/p>\n

Digital out of home: The Vital Ingredient<\/span><\/p>\n

Quantifying the vital role DOOH plays in optimising the use of social media.<\/span><\/p>\n\n <\/div>\n \n <\/a>\n <\/div>\n\n<\/section>\n<\/div>\n<\/section>\n\n\n\n\n

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